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Variety St. Louis Making Memories for 80 Years

The local non-profit organization was created in the 1930s as a children’s charity to help children with disabilities reach success and fulfillment. This year Variety Week is scheduled for April 26-May 3.


Over the course of 80 years, Variety St. Louis has managed to reach over 100 Sunshine Coach Vans to help transport children across the St. Louis area whether it is for doctors’ appointments, therapy sessions or special activities.

Each year, Variety Club gathers together before the holidays and builds bicycles to give children in efforts to gain awareness for the Variety Bikes for Kids program and fulfill the dreams of several children who wish to have a bike.

Variety Bikes for Kids delivers such an impact on children with physical disabilities because all  bikes are custom made to fit and while the child gets to play, it also serves as a therapeutic bike.

The organization also makes it possible for children to receive medical equipment such as wheelchairs, crutches and braces.

As a continually growing organization, the Variety Club raised $614,525  in 2011 to support special equipment, educational programs and recreational programs.

The Variety Club also makes extensive efforts to reach the public and gain media partners through specific events so that donations can increase, therefore increasing the help this organization provides for children.

For example, Variety Week’s Dinner With the Stars is one of the most popular events within the organization as famous singers and songwriters join autistic children and their families for dinner and games at this fundraising event.

Along with Dinner With the Stars, there are several other events taking place to get the community involved with the  charity.

This year, Variety Week will take place on April 26-May 3. To get involved, visit the website for more information.

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Victoria Wright

Victoria Wright, a senior public relations major from Festus, Mo., is a staff journalist for MBU Timeline. Wright enjoys drawing, photography, blogging and swimming. Currently, Wright has a photography internship with the St. Louis Blues. After graduation, Wright plans to head to New York in the field of fashion PR while working toward a master's degree in marketing.


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